Certificate in Search Engine Marketing & Optimization

Learning jQuery Mobile for Beginners

Course Overview

This course will show you how to build an online marketing plan, promote your business online, and improve your Website landing page for greater customer conversion rates. At the same time, it will also show you in detail how to use Google marketing tools such as Google Analytics and Google AdWords to implement your online marketing strategy. You will learn how to set up a Google AdWords account, how to write ads that attract customers, how to choose the right keywords, and budget for your online advertising. This course will be of great interest to all business owners who lack the knowledge and expertise to implement an online marketing strategy but who recognise the importance of having an effective online marketing plan for the continued success of their business. At the same time, for those upgrading their skill sets in the digital realm will find this useful for their career upgrade.